October 5, 2026

Trends & News
Eric Gao

The Reorder Problem: Why Run Two Never Matches Run One

Your first run was 12,000 rally towels. Five months later you reorder 3,000 more so the team can restock the playoff shop — and when the cartons are opened side by side, the two runs are visibly different reds. Nobody made a mistake. The second order was placed correctly, the

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